Public Relations Books« Back to Marketing & Sales |
 The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly
David Meerman Scott - Wiley
ISBN 0470113456 - ISBN-13 9780470113455
Hardcover 304 pages, 2007
$24.95 List - Compare Prices Now
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 Word of Mouth Marketing: How Smart Companies Get People Talking
Andy Sernovitz - Kaplan Business
ISBN 1419593331 - ISBN-13 9781419593338
Hardcover 216 pages, 2006
$24.95 List - Compare Prices Now
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 Smart Start-Ups: How Entrepreneurs and Corporations Can Profit by Starting Online Communities
David Silver - Wiley
ISBN 0470107421 - ISBN-13 9780470107423
Hardcover 272 pages, 2007
$24.95 List - Compare Prices Now
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 Naked Conversations: How Blogs are Changing the Way Businesses Talk with Customers
Robert Scoble, Shel Israel - Wiley
ISBN 047174719X - ISBN-13 9780471747192
Hardcover 272 pages, 2006
$24.95 List - Compare Prices Now
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 The Referral of a Lifetime: The Networking System That Produces Bottom-Line Results Every Day (The Ken Blanchard Series)
Tim Templeton - Berrett-Koehler Publishers
ISBN 1576753212 - ISBN-13 9781576753217
Paperback 144 pages, 2005
$17.95 List - Compare Prices Now
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 Confessions of an Advertising Man
David Ogilvy - Southbank Publishing
ISBN 1904915019 - ISBN-13 9781904915010
Paperback 208 pages, 2004
$17.00 List - Compare Prices Now
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 Radically Transparent: Monitoring and Managing Reputations Online
Andy Beal, Judy Strauss - Sybex
ISBN 0470190825 - ISBN-13 9780470190821
Paperback 378 pages, 2008
$29.99 List - Compare Prices Now
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 Get Noticed... Get Referrals: Build Your Client Base and Your Business by Making a Name For Yourself
Jill Lublin - McGraw-Hill
ISBN 0071508279 - ISBN-13 9780071508278
Paperback 240 pages, 1 Edition 2008
$16.95 List - Compare Prices Now
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 Team Rodent : How Disney Devours the World
Carl Hiaasen - Ballantine Books
ISBN 0345422805 - ISBN-13 9780345422804
Paperback 96 pages, 1 Edition 1998
$9.95 List - Compare Prices Now
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 Economics of Public Issues, The (15th Edition)
Roger LeRoy Miller, Daniel K. Benjamin, Douglass C. North - Addison Wesley
ISBN 0321416104 - ISBN-13 9780321416100
Paperback 256 pages, 15 Edition 2007
$26.00 List - Compare Prices Now
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